We’ve worked with the Local Government Association to produce some guidance for how to use social media better. There’s advice for organisations, elected members and the staff who work there. It’s transferrable stuff. And it’s brilliant. This is what it is about.
For many social media is now an everyday part of their lives; something as natural as a phone call or a face-to-face conversation. Twitter, Facebook and the many other digital tools available are now employed to conduct a plethora of tasks: from complaining to utility companies to sharing ideas; from ordering shopping to building networks.